The Content Plan
Every page you need to own the prompts worth winning
Content plan
12 pages
The Published Set
Pages written, structured, and shipped
Published set
Alternatives page
Written
Structured
Shipped
Answer structure
Every page opens with a clean, self-contained answer a model can lift without needing the rest of the page.
Entity clarity
Your brand, products, and category tied together consistently so models know what you are and when to name you.
Schema markup
FAQ, Article, and Organization markup so models parse your pages as structured facts, not prose.
Off-site placement
The comparison sites, roundups, and forums models cite in your category, and getting you into them.